Eventmakers created a 1600 sq. ft. booth at the Licensing show in Las Vegas that would best represent the Nickelodeon brand to the marketing industry. Whimsical tables scattered haphazardly spelled out Nickelodeon and attendees were welcomed at the registration desk with a creative HELLO using ping pong balls. A branded freezer stocked with branded Nickelodeon Popsicles was a sweet and unique treat for attendees.